Why breastfeeding matters

The World Health Organization recommends exclusive breastfeeding for the first 6 months, continuing alongside appropriate complementary foods up to 2 years or longer. Breastfed infants generally have stronger immunity and lower risk of conditions including asthma, obesity, ear infections, gastrointestinal infections, and Sudden Infant Death Syndrome (SIDS). Beyond nutrition, the mechanics of breastfeeding itself also support healthy jaw, airway, and speech development.

Common breastfeeding challenges we help with

• 1

  Latching difficulties

  A poor latch is often the root cause of pain and slow feeding, and is usually correctable with the right positioning.

• 2

  Low milk supply

  Causes can include infrequent feeding, latch problems, stress, certain medications, or underlying health conditions.

• 3

  Engorgement and plugged ducts

  Uncomfortable, and generally responsive to prompt, practical management.

• 4

  Mastitis

  Breast tissue infection, which needs timely attention.

• 5

  Nipple soreness and cracking

  Usually linked to latch or positioning, and addressed at the source rather than just treated symptomatically.

How we assess and support your feeding journey

Breastfeeding effectiveness can be assessed using the LATCH scoring system — a structured tool evaluating Latch, Audible swallowing, Type of nipple, Comfort, and Hold, typically in the hours after birth and reassessed over the following day or two. This gives an objective way to identify specific problem areas early, rather than relying on guesswork, and to track improvement as support continues.

Support for every situation

• 1

  Preterm or special-needs babies

  Specialized techniques for babies with a weaker suck reflex or additional feeding challenges.

• 2

  Combination feeding

  Practical guidance if you're breastfeeding and formula feeding together, not just an exclusive-breastfeeding-only approach.

• 3

  Returning to work

  Guidance on pumping, milk storage, and building a routine that works for your situation.

• 4

  Antenatal preparation

  Breastfeeding education is available before delivery too, not only after.

When to reach out

If feeding feels difficult — painful latching, supply worries, or a baby who isn't gaining well — it's worth reaching out sooner rather than later. Earlier support generally makes problems easier to resolve.